Product News | October 11, 2021

Stayhealthy, Inc. Selects Broadsign International, LLC in Strategic Alliance to Deploy its HealthCENTER Kiosk Network Nationwide

Initial deployment across all Kroger® stores with pharmacies to be followed by expansion to other major retail chains.

MONTREAL, CANADA. April 30, 2013 – Health solutions provider Stayhealthy, Inc. has selected Broadsign International, LLC as its digital signage software provider for deployment of its network of HealthCENTER kiosks across the United States. The initial, completed deployment of approximately 2,000 kiosks includes Kroger grocery stores where the self-service, health screening kiosks are situated in waiting areas of in-store pharmacies.

The plug-and-play kiosks are FDA-cleared and offer convenient, easy-to-use, clinical-grade health screenings. Consumers can measure key health indicators including blood pressure, heart rate, total body weight, total body composition (lean mass, body fat, hydration index), vision (color blindness) and BMI. Consumers may also upload personal blood glucose meter and activity monitor data to track their personal results over time to assist in improving health.

Stayhealthy’s new generation of health screening kiosks are the nation’s first and currently only available platform that connects health screening kiosks with Class II medical devices and digital activity monitors united by a secure, HIPAA-compliant online portal installed in over 3,000 professional, medical offices involved in wellness and weight loss programs around the world.

The deployment of the Stayhealthy® HealthCENTER Kiosk Network™ offers consumers the convenience of accurate, self-service measuring of key health indicators at no charge as they shop. Users may also register at the kiosk and receive access to their own personal, Stayhealthy online health record account (Stayhealthy® Dashboard™) to automatically track and monitor their results from any web access location, 24/7.

“With access to affordable healthcare remaining a challenge for a large portion of the population, Stayhealthy is addressing the need by offering an easy-to-use and convenient solution,” stated John Collins, chief executive officer of Stayhealthy, “to empower and engage consumers to securely and accurately measure and monitor key health indicators to improve their health. We are excited to engage Broadsign as our premier platform provider to manage both our rapid content deployment and complex network operations. We appreciate that Broadsign brings robust functionality, flexibility and support to Stayhealthy’s HealthCENTER Kiosk Network™.”

Stayhealthy’s primary mission is to increase consumer access to convenient and accurate health screenings and solutions. Employers, provider groups and public health organizations share a vested interest in connecting with these communities. The Stayhealthy network of health screening kiosks will be funded in part by revenues received from digital advertising and health-related messaging played on the touchscreen and, optional, 32-inch HD LCD display while consumers wait between health screenings. This dwell time offers opportunities for marketers, especially those in health categories, to participate.

“We are very pleased that Broadsign was selected as the digital signage engine for the Stayhealthy® HealthCENTER Network™,” noted Skip Beloff, Broadsign’s vice president of sales. “Our track record demonstrates that Broadsign is a safe bet when it comes to network uptime, maximum automation and the ability to expand networks efficiently and effectively.”

About Broadsign International LLC

Broadsign International, LLC is the leading global provider of software-as-a-service for digital signage networks. Its software allows networks to target out-of-home audiences, place advertising or promotional campaigns, play back scheduled content on each screen and account for campaign performance. Some of the world’s largest and most successful digital signage networks run on Broadsign’s platform. They take advantage of its comprehensive functionality, reliability and virtually unlimited capacity for growing networks without adding personnel. Broadsign is consistently ranked among the top 3 global digital signage software suppliers and received the 2012 Global Growth Leadership Award in the Digital Signage Software market from Frost & Sullivan. In 2013 Broadsign expanded its portfolio by offering a fully-featured and fully-supported smart player, Broadsign Xpress. The industry-changing hardware device allows network operators to deploy digital signage at a fraction of the cost of PC-based alternatives. For more information about Broadsign, visit https://broadsign.com.

About Stayhealthy, Inc.

Stayhealthy, Inc. is a privately-owned healthcare solutions corporation headquartered in Monrovia, California.  Since 1995, Stayhealthy has been committed to improving the way the world measures, manages, and accesses health and fitness.  Stayhealthy has built a world-wide reputation within the research community for providing the highest-quality, FDA-cleared health measurement products, solutions, and services. Stayhealthy has deployed a nationwide network of biometric products and health screening kiosks in pharmacies, employer facilities, wellness centers, clinical, and provider sites to support public health initiatives to integrate with the healthcare community. Stayhealthy products, solutions, and services are backed by its powerful, HIPAA-compliant, online portal to empower and engage individuals, healthcare professionals and organizations across the globe to track health measurement results over time, set goals for improvement, and monitor progress.

Product News | October 11, 2021

PATTISON Modernizes its Out-of-Home Technology Stack with Broadsign

Partnership streamlines daily operations and unlocks new revenue potential; enables PATTISON clients to maximize OOH campaigns

Montreal, Canada, April 25, 2024 – Out-of-home (OOH) ad tech leader Broadsign today announced that PATTISON Outdoor Advertising, a leading Canadian OOH media owner, has adopted the full Broadsign OOH technology stack. With Broadsign already providing a centralized hub for its programmatic digital OOH (DOOH) workflows, the expanded partnership now enables PATTISON to dynamically manage and optimize its OOH inventory to unlock previously untapped revenue opportunities. The partnership also opens up new ways for brands to book campaigns on PATTISON inventory with a more targeted, impression-based approach and accelerates the rate at which PATTISON can display client ads across its OOH inventory, spanning urban pathways, residential and office buildings, transit hubs, airports, and other venues across Canada.

Providing a near real-time ad scheduling workflow comprising advanced optimization and prioritization tools, the Broadsign platform is helping PATTISON reallocate time previously spent on manual campaign pacing and adding daily plays to bump up the delivery of low-pacing campaigns. Broadsign’s optimization engine works on a play-by-play or impression level based on each campaign’s goals, and enables PATTISON’s sales team to easily find more available inventory, even in high sellout periods. With the updated OOH platform, PATTISON can now easily customize campaigns to align with client needs. Since beginning its rollout of the new platform in early March, it has powered OOH campaigns for some of PATTISON’s largest clients, including Holt Renfrew, Lotto Quebec, McDonald’s, and Tim Hortons. 

“In evaluating our options, the Broadsign tech stack quickly emerged as the best fit, especially for our ad-serving needs. It lets us maximize yield and revenue potential while ensuring pDOOH campaigns can be seamlessly executed based on client goals, with little to no manual intervention,” shared PATTISON Director of Digital Innovation Jessica Littlejohn. “Our digital product offering has never been more robust than with Broadsign at its core, and our team has more time to do what we do best – understand and help our clients achieve their objectives.”

Echoing Littlejohn’s sentiments, PATTISON President Steve McGregor, added, “The support the Broadsign team has provided along the journey has been instrumental in helping us to achieve our business goals and prepare for our next phase of growth.”

“PATTISON is an industry trailblazer with a reputation for always being one step ahead of the curve. It was one of the first media owners to offer full-scale programmatic DOOH and advanced audience-based targeting options,” shared Maarten Dollevoet, Chief Revenue Officer, Broadsign. “PATTISON’s commitment to evolving its digital toolset to prepare for the next wave of OOH is inspiring, and we’re excited to partner with them to help them reach their goals.”

About Broadsign

Broadsign empowers media owners, agencies, and brands to harness the power and reach of out-of-home to connect with audiences in ways unlike any other advertising channel. More than 1.5 million static and digital signs along roadways and in airports, shopping malls, retailers, health clinics, transit systems, electric vehicle charging stations, and more run on Broadsign, reaching audiences at multiple touchpoints throughout the consumer journey. The Broadsign Platform helps media owners such as Outfront, Pattison Outdoor, Global, and Intersection streamline business operations and maximize revenue opportunities while enabling marketers and agencies to more easily plan and execute dynamic OOH campaigns that resonate with audiences. Brands spanning AB InBev, Disney, FanDuel, H&M, Honda, HP, Johnson & Johnson, KLM, Uber Eats, Sea-Doo, Samsonite, and many more have run successful programmatic DOOH campaigns enabled by Broadsign technology. https://broadsign.com

About PATTISON 

PATTISON Outdoor Advertising, a division of The Jim Pattison Group is Canada’s largest Out-of-Home advertising company. PATTISON Outdoor helps brands and businesses harness the power of Out-of-Home advertising by providing the most comprehensive range of products, markets, insights and customer support services. With its roots reaching back to 1908, PATTISON has been providing innovative solutions for Out-of-Home advertising opportunities with products ranging from traditional billboards to transit, digital, airport, residential, office, and street level formats. PATTISON is headquartered in Toronto, Ontario with over 25 sales offices across the country, providing advertisers unmatched reach and coverage with products available in over 200 markets coast to coast.