Product News | October 11, 2021

Stayhealthy, Inc. Selects Broadsign International, LLC in Strategic Alliance to Deploy its HealthCENTER Kiosk Network Nationwide

Initial deployment across all Kroger® stores with pharmacies to be followed by expansion to other major retail chains.

MONTREAL, CANADA. April 30, 2013 – Health solutions provider Stayhealthy, Inc. has selected Broadsign International, LLC as its digital signage software provider for deployment of its network of HealthCENTER kiosks across the United States. The initial, completed deployment of approximately 2,000 kiosks includes Kroger grocery stores where the self-service, health screening kiosks are situated in waiting areas of in-store pharmacies.

The plug-and-play kiosks are FDA-cleared and offer convenient, easy-to-use, clinical-grade health screenings. Consumers can measure key health indicators including blood pressure, heart rate, total body weight, total body composition (lean mass, body fat, hydration index), vision (color blindness) and BMI. Consumers may also upload personal blood glucose meter and activity monitor data to track their personal results over time to assist in improving health.

Stayhealthy’s new generation of health screening kiosks are the nation’s first and currently only available platform that connects health screening kiosks with Class II medical devices and digital activity monitors united by a secure, HIPAA-compliant online portal installed in over 3,000 professional, medical offices involved in wellness and weight loss programs around the world.

The deployment of the Stayhealthy® HealthCENTER Kiosk Network™ offers consumers the convenience of accurate, self-service measuring of key health indicators at no charge as they shop. Users may also register at the kiosk and receive access to their own personal, Stayhealthy online health record account (Stayhealthy® Dashboard™) to automatically track and monitor their results from any web access location, 24/7.

“With access to affordable healthcare remaining a challenge for a large portion of the population, Stayhealthy is addressing the need by offering an easy-to-use and convenient solution,” stated John Collins, chief executive officer of Stayhealthy, “to empower and engage consumers to securely and accurately measure and monitor key health indicators to improve their health. We are excited to engage Broadsign as our premier platform provider to manage both our rapid content deployment and complex network operations. We appreciate that Broadsign brings robust functionality, flexibility and support to Stayhealthy’s HealthCENTER Kiosk Network™.”

Stayhealthy’s primary mission is to increase consumer access to convenient and accurate health screenings and solutions. Employers, provider groups and public health organizations share a vested interest in connecting with these communities. The Stayhealthy network of health screening kiosks will be funded in part by revenues received from digital advertising and health-related messaging played on the touchscreen and, optional, 32-inch HD LCD display while consumers wait between health screenings. This dwell time offers opportunities for marketers, especially those in health categories, to participate.

“We are very pleased that Broadsign was selected as the digital signage engine for the Stayhealthy® HealthCENTER Network™,” noted Skip Beloff, Broadsign’s vice president of sales. “Our track record demonstrates that Broadsign is a safe bet when it comes to network uptime, maximum automation and the ability to expand networks efficiently and effectively.”

About Broadsign International LLC

Broadsign International, LLC is the leading global provider of software-as-a-service for digital signage networks. Its software allows networks to target out-of-home audiences, place advertising or promotional campaigns, play back scheduled content on each screen and account for campaign performance. Some of the world’s largest and most successful digital signage networks run on Broadsign’s platform. They take advantage of its comprehensive functionality, reliability and virtually unlimited capacity for growing networks without adding personnel. Broadsign is consistently ranked among the top 3 global digital signage software suppliers and received the 2012 Global Growth Leadership Award in the Digital Signage Software market from Frost & Sullivan. In 2013 Broadsign expanded its portfolio by offering a fully-featured and fully-supported smart player, Broadsign Xpress. The industry-changing hardware device allows network operators to deploy digital signage at a fraction of the cost of PC-based alternatives. For more information about Broadsign, visit https://broadsign.com.

About Stayhealthy, Inc.

Stayhealthy, Inc. is a privately-owned healthcare solutions corporation headquartered in Monrovia, California.  Since 1995, Stayhealthy has been committed to improving the way the world measures, manages, and accesses health and fitness.  Stayhealthy has built a world-wide reputation within the research community for providing the highest-quality, FDA-cleared health measurement products, solutions, and services. Stayhealthy has deployed a nationwide network of biometric products and health screening kiosks in pharmacies, employer facilities, wellness centers, clinical, and provider sites to support public health initiatives to integrate with the healthcare community. Stayhealthy products, solutions, and services are backed by its powerful, HIPAA-compliant, online portal to empower and engage individuals, healthcare professionals and organizations across the globe to track health measurement results over time, set goals for improvement, and monitor progress.

Product News | October 11, 2021

Cotswold Outdoor Group Expands Retail Media Strategy to In-Store with Broadsign and IUF

Exterior view of a Cotswold Outdoor store in a shopping centre, featuring a large digital display in the storefront showing an outdoor campaign.

Collaboration delivers scalable display network infrastructure, creating new omnichannel opportunities for advertisers and driving measurable results

MONTREAL – (October 6, 2026) – Retail media technology provider Broadsign and in-store media integrator IUF announced a collaboration with UK retailer, Cotswold Outdoor Group, to expand its retail media network (RMN) with a new scalable in-store advertising infrastructure. The upgrade provides a unified workflow that streamlines media planning, management, and measurement in-store and across onsite and offsite channels. It enables Cotswold’s brand partners to seamlessly execute omnichannel ad campaigns that engage shoppers at the point of purchase and beyond.

Broadsign, Cotswold Outdoor Group, and IUF designed the network with long-term growth in mind. It presently includes 149 till, shelf, totem, large format, and front-of-store displays across 23 stores, which are powered by the Broadsign Platform (specifically the Broadsign CMS and Ad Server) and support a range of media. 

The Broadsign Platform is helping to streamline operations and centralize content management and network health monitoring. The technology is also advancing screen monetization opportunities by scheduling ads, automating yield, and balancing complex campaign rules to help Cotswold Outdoor Group capture optimal revenue. With IUF’s ongoing deployment and support, the infrastructure allows the retailer to manage and scale in-store media operations efficiently while maintaining a reliable shopper and advertiser experience.

Through Broadsign’s omnichannel integration with Zitcha, Cotswold Outdoor Group’s retail media platform, brand partners, and agencies can easily extend omnichannel strategies into the physical store environment. The network is already delivering measurable results for participating brands, like HOKA, ASICS, and Nike. Most recently, a targeted HOKA campaign combining onsite and in-store media placements delivered a 13 percent lift in units sold per store, demonstrating the value of reaching shoppers at multiple touchpoints on the path to purchase. 

In-store shoe display featuring running footwear from HOKA, ASICS, New Balance and other brands, with a digital screen showing a HOKA advertising campaign.

“At Cotswold Outdoor Group, we’re passionate about helping people get closer to the outdoors — and that starts with creating inspiring moments. Our brand partners are a big part of that journey, and this collaboration with Broadsign and IUF offers a powerful new way to connect with our customers in-store, alongside our onsite and offsite media channels,” explained Mary Antieul, Head of Commercial, Cotswold Outdoor Group. “It means we can bring the right messages to shoppers at the right moment, with less friction for brands and a more connected experience for customers. The early results have been really encouraging, and we’re excited to build on that momentum as we expand the network and explore future programmatic opportunities.”

“Retail media is evolving fast, and partnering with IUF, we’ve delivered an in-store media infrastructure for Cotswold that can scale rapidly. Together, we’ve designed a network that makes it easy for its team to add, manage, control, and monetize new screens and integrate programmatic trading capabilities down the line,” explained Frank Vallenga, Vice President, Platform Sales, EMEA and SEA, Broadsign. “By leveraging our integration with Zitcha, Cotswold has been able to connect audiences across their various retail media channels, which is a challenge many retailers have yet to solve.” 

“This project went from tender to a live network generating revenue within twelve weeks which demonstrates the expertise of all of the technical partners involved,” said Josh Bunce, CEO, IUF.  “Together we were able to deliver a cohesive customer journey so that Cotswold Outdoor Group can maximize its in-store retail proposition today but also ensure that it can scale easily into the future. The in-store channel is proving to be a competitive differentiator when advertisers start mapping out budgets with brands already seeing impressive results from the in-store activations.”

About Broadsign

Broadsign develops the leading global platform for managing and monetizing out-of-home (OOH) media. The company, which also operates Place Exchange by Broadsign, the largest independent SSP for Digital OOH, empowers media owners, media buyers, and retailers to harness the power and reach of out-of-home to connect with audiences in ways unlike any other advertising channel. More than 2.8 million static and digital signs along roadways and in airports, shopping malls, grocery and convenience stores, health clinics, transit systems, and more run on Broadsign.

About IUF 

Making spaces perform, IUF is a leading technology solutions partner that delivers seamless, future-ready digital solutions across retail, stadiums, transport, DOOH, live events, attractions, workplaces and more. IUF designs, delivers and manages end-to-end digital signage, experiential and large-scale LED, transforming physical environments into intelligent, revenue-driving destinations. Founded in 2008 in Bristol UK, IUF is now active in over 30 countries.